Our online retail prices are already substantially lower than brick and mortar stores for obvious reasons. Still, how do you compare all the different offers, sales and discounts that are out there. You must be confident in your choice to buy the right engagement ring and diamond jewelry at the right price and from a retailer you can trust that has an excellent customer service track record and reputation.
Things to consider when comparing engagement rings:
- We offer great value for money all year round
- Read the * fine print to understand whether the discount offered includes the center diamond, which makes up to 90% of the price. Most retailers offer 10-20% discounts at varying times but the offer doesn’t include the center stone. Our sale prices always include the center diamond and not just the setting, which means bigger savings!
- Synthetic diamonds – some sellers offer low prices for lab-created diamonds. These synthetic stones have much less value than natural, earth-created diamonds. We only sell 100% naturally mined diamonds, which means the highest quality and highest value.
- Treated or clarity enhanced diamonds – some sellers carry altered diamonds- meaning fracture filled and/or laser drilled diamonds. These are diamonds that were treated in order to try and improve their clarity or color. Their value is much lower than non-treated, non-enhanced diamonds. We only carry diamonds that are 100% natural, non-treated and non-enhanced in any way.
For those of you who are on a budget, you should consider choosing a stone that is not a round carat, for example 0.9 and not a full 1 carat stone, as this will actually give you better value for money per carat.
Also, you can consider using our layaway plan to lock in a favorable price, see our website for more info.
We offer great value for money all year round!